Event Summary
The 4th Edition of the E3 Customer Experience Conference, supported by Tajriba – National CX Academy Saudi Arabia, took place on July 9-10 in Riyadh. This annual event attracted over 1,500+ attendees from more than 880 companies, providing invaluable knowledge and tools to foster customer loyalty and set organizations apart in a competitive market. The rich agenda, featuring over 60 speakers and diverse sessions, equipped attendees with crucial insights to enhance customer experiences and distinguish their brands.
This year’s conference focused on key themes such as customer journey mapping, brand experiences, social media’s role in CX, patient experience, hyper-personalization, and emerging technologies in CX.
The event began with a vibrant networking session, followed by an opening ceremony hosted by the National Customer Experience Academy and a government panel discussion. Over the course of two days, participants engaged in dynamic panel discussions, insightful keynotes, witnessed the signing of a memorandum of understanding, attended a sponsor recognition ceremony, and gained insights from fireside chats. Read More
Key Statistics
1500+
Industry leaders and C-level attendees
880+
Regional and global companies present
60+
Industry leading speakers
35+
Countries represented
36+
Exhibiting sponsors
E3 2024 Showcased
20+ Attendees
Experience Economy
Expert Workshop
60+ Participants
12 Hackathon
Teams
250+ Attendees
7 Tajriba
Workshops
5 Startups
5 Startup Zone
exhibitions
Total Media Coverage
2.42 M
Views & Impressions
6.02 M
Views & Impressions
1.02 M
Views & Impressions
Speakers
Joe Pine
Co-Author@@The Experience Economy
Joe Pine
Co-Author@@The Experience Economy
B. Joseph Pine II is an internationally acclaimed author, speaker, and management advisor to Fortune 500 companies and startups. He co-founded Strategic Horizons LLP, helping businesses design new ways to add value. Pine is renowned for "The Experience Economy," demonstrating the importance of creating memorable customer experiences. He has consulted globally, spoken at the World Economic Forum and TED, and taught at prestigious institutions, including MIT and Columbia University.
Taiseer AL Mufarrej
Director General of Strategic Communications@@Real Estate General Authority, KSA
Taiseer AL Mufarrej
Director General of Strategic Communications@@Real Estate General Authority, KSA
Khaled Al Zahrani
General Secretary@@National Customer Experience Academy (NCXA), KSA
Khaled Al Zahrani
General Secretary@@National Customer Experience Academy (NCXA), KSA
Khaled Al Zahrani has a strong background in customer experience management and workforce optimization. He is the General Secretary at National customer Experience Academy “NCXA” (a nonprofit organization aimed at being a leading force in the customer experience industry on national, regional, and international levels), he brings over 18 years of expertise in managing and devising effective strategies to enhance service quality and client satisfaction across various locations and channels. He plays a key role in setting strategic directions and monitoring the Academy's performance with a clear vision.
SPONSORS 2024
HOST PARTNER
STRATEGIC SPONSOR
HRDF
Ministry of Transport and Logistic Services
OFFICIAL SUPPORTER
REAL ESTATE GENERAL AUTHORITY
DIAMOND PARTNER
ARTIFICIAL INTELLIGENCE PARTNER
GAME-CHANGING CX PARTNER
PLATINUM SPONSORS
UNIFIED CXM PARTNER
GOLD SPONSOR
KNOWLEDGE PARTNER
PwC Middle East
NETWORKING PARTNER
SILVER SPONSOR
DIGITAL MARKETING PARTNER
MEDIA PARTNERS
PAST SPONSORS
Photo Highlights
Video Highlights
Playlist
CX Hackathon 2024 Highlights
- Gold Winners
- Team : IPA CX
- Team : SaudTech
- Runner up
- Team : Future Minds
- Team : Dar wa Emaar
Experience Economy Expert Certification Program
By Joe Pine
Joe Pine’s Experience Economy Expert Certification Course credentializes executives as officially endorsed experts in a rich portfolio of Experience Economy frameworks, ideation tools, and methods.
The focus is on transferring the knowledge, skills, and resources necessary for creating and enhancing compelling experiences – either for customers, guests, or employees. All the key elements from The Experience Economy (as well as some elements from Joe Pine’s other works) are explored and taught in depth.
CX Startup Zone 2024
National CX Academy Saudi Arabia Invites 10 Saudi CX startups to the CX STARTUP ZONE @ E3 Conference.
Join our CX Startup Zone, a dedicated space for Saudi CX startups to showcase their innovations. Apply now for a free booth and gain valuable exposure at our upcoming event E3 Customer Experience Conference 2024 hosted at Fairmont Hotel, Riyadh on July 9 and 10.
Criteria for selection:
- Owned by Saudi nationals with Saudi Company Registration Number
- 1-2 years in operation with at least 2 successful completed projects
- Innovative business offering (website, brochure, client testimonials)
What is offered?
- One Shell Scheme Booth 3mX2m
- 3 attendee passes for the full conference
Featured Startup Companies
