In the current fast-moving business sphere, where customer expectations are perpetually evolving, emotional intelligence (EI) and empathy analysis are vital
Transforming Experiences, Empowering Success
The 4th Edition E3 Customer Experience Conference, officially supported by the National CX Academy Saudi Arabia held on 21 – 22 April 2025 in Riyadh, Saudi Arabia, is an annual event dedicated to exploring and enhancing customer experience strategies and practices across various industries.
Saudi Arabia’s CX market is witnessing remarkable growth, with a strong focus on customer satisfaction. Statistics show it’s expected to reach SAR 50 billion by 2025. New projects incorporating AI-powered chatbots, virtual experiences, and data analytics are revolutionizing customer interactions and driving loyalty, establishing Saudi Arabia as a CX leader on a global scale. Beyond the informative sessions, the E3 Customer Experience Conference fosters ample networking and collaboration opportunities.
Gain insights into CX business models and best practices
Engage in KSA-focused CX protocol discussions with global leaders
Uncover cutting-edge CX technologies and user-friendly tools for transformative experiences
Be inspired by regional and international success stories
Co-Author@@The Experience Economy
B. Joseph Pine II is an internationally acclaimed author, speaker, and management advisor to Fortune 500 companies and startups. He co-founded Strategic Horizons LLP, helping businesses design new ways to add value. Pine is renowned for "The Experience Economy," demonstrating the importance of creating memorable customer experiences. He has consulted globally, spoken at the World Economic Forum and TED, and taught at prestigious institutions, including MIT and Columbia University.
Director General of Strategic Communications@@Real Estate General Authority, KSA
General Secretary@@National Customer Experience Academy (NCXA), KSA
Khaled Al Zahrani has a strong background in customer experience management and workforce optimization. He is the General Secretary at National customer Experience Academy “NCXA” (a nonprofit organization aimed at being a leading force in the customer experience industry on national, regional, and international levels), he brings over 18 years of expertise in managing and devising effective strategies to enhance service quality and client satisfaction across various locations and channels. He plays a key role in setting strategic directions and monitoring the Academy's performance with a clear vision.
Joe Pine’s Experience Economy Expert Certification Course credentializes executives as officially endorsed experts in a rich portfolio of Experience Economy frameworks, ideation tools, and methods.
The focus is on transferring the knowledge, skills, and resources necessary for creating and enhancing compelling experiences – either for customers, guests, or employees. All the key elements from The Experience Economy (as well as some elements from Joe Pine’s other works) are explored and taught in depth.
Guided by leading mentors and experts representing the rapidly emerging Customer Experience industry, the CX Hackathon is set to host upto 24 teams representing Young Saudi CX professionals and university students.
CX Hackathon creates the perfect opportunity for the next generation to learn, analyse, and derive practical and impactful knowledge related to customer experience. The CX Hackathon will also be greatly contributing to the development of CX knowledge in the kingdom and prepare the next generation of Saudi CX professionals and youth to innovate and provide world class CX services and solutions.
Join us for an enriching series of workshops organized by NCXA, designed to tackle the most pressing challenges in customer service and strategic communication. Delve into the importance of Customer Experience (CX) and learn how to effectively measure and enhance it using key performance indicators (KPIs).
Discover innovative solutions to improve service delivery from organizational, operational, and skill-based perspectives. Gain insights into the critical role of protocol in public relations and strategic communication. These workshops promise to provide actionable insights and foster professional growth. Don’t miss out on this opportunity to elevate your expertise!
National CX Academy Saudi Arabia Invites 10 Saudi CX startups to the CX STARTUP ZONE @ E3 Conference.
Join our CX Startup Zone, a dedicated space for Saudi CX startups to showcase their innovations. Apply now for a free booth and gain valuable exposure at our upcoming event E3 Customer Experience Conference 2024 hosted at Fairmont Hotel, Riyadh on July 9 and 10.
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As early leaders in the field of customer experience management in the Saudi market, AlasilaCX drives the planning, design, and delivery of innovative, differentiated customer experiences. Alasila CX drive the planning, design, and delivery of innovative, differentiated customer experiences, providing leading solutions that build on deep knowledge and advanced technologies.
For more information, Please visit : alasilacx.sa
Emdad Al Khebrat, is the pioneer of business and human capital solutions, with exceptional services to elevate the growth and productivity of individuals and organizations.
For more information please visit www.ek.com.sa/homeFuture Look ITC is a group of specialized companies dedicated to leveraging Artificial Intelligence and Big Data to enhance the Total Customer Experience. Established in 2017, we offer a wide range of innovative solutions, including speech recognition, natural language generation, and other AI-driven technologies tailored to the Arabic language and its dialects, to meet the evolving needs of our clients and drive operational excellence. With a deep understanding of the regional market and a commitment to innovation, we empower our clients to stay ahead of the curve and deliver exceptional customer experiences. Our team of experts combines industry knowledge, cutting-edge technology, and a passion for driving transformation to help organizations achieve their goals.
For more information, Please visit : flitc.ai/
Lucidya is the leading AI-powered platform for customer experience management in the Arab World. It allows you to manage your customer interactions across digital channels with a complete suite of tools to listen, engage, and delight your audience.
For more information, Please visit : www.lucidya.com
Founded in 2005, QuestionPro is a full-circle research and experience management solution that transforms data into insights. Through different product lines and features—business leaders, marketers, and researchers are empowered to gain the feedback required to make informed decisions quickly. Fortune 100 companies rely on us to help unlock insights about customers, employees, and the marketplace. With offices in the US, Mexico, Germany, the United Arab Emirates, the U.K., Canada, and India, we offer customers 24/7 access to highly trained support specialists and engineers.
For more information, Please visit : www.questionpro.com
New Metrics is a specialized Experience Management (XM) consultancy dedicated to delivering human-centric transformations, XM technology implementations, and employee enablement with sustainable impact and return-on-investment across the public and private sectors.
New Metrics is the exclusive partner to Medallia in Saudi Arabia, the No. 1 enterprise experience platform with data servers hosted in Saudi Arabia. The platform captures billions of experience signals across interactions including all voice, video, digital, IoT, social media, and corporate-messaging tools. These insights can be captured in real-time, across any organization, so that the voice of the customer, citizen, patient, or employee can be embedded in daily decisions made by everyone, from the frontline to the C-suite.
For more information, Please visit : www.newmetrics.net | www.medallia.com
For more information, Please visit : www.sprinklr.com
ZIWO is a Cloud Customer Experience Platform providing straightforward cloud contact center services through our unmatched software that helps businesses save time and money while increasing their customer experience performance.
We assist companies in talking to their clients with crystal clear voice quality over the phone, as well as WhatsApp, in the One Conversation Tab.
We’re continuously enhancing the ZIWO experience offering readymade plugins that integrate with 15+ of the most used CRMs globally, thanks to our open API architecture. It integrates with ZOHO, Odoo, Hubspot, Salesforce, Freshdesk, MS Dynamic, Zendesk, and others to empower your business to go live in the blink of an eye.
ZIWO connects 150+ countries, including GCC and MENA, with local phone numbers for each region, so businesses can instantly expand their reach in new markets and geographies.
Customer Experience is vital for your business success!
Join hundreds of innovative companies using ZIWO to offer the highest levels of customer satisfaction
For more information, Please visit : www.ziwo.io/sa/
KPMG Professional Services is a member firm of the global network of KPMG International, globally employing 265,000 people in member firms in 144 countries. KPMG operates through its firms in Saudi Arabia, Jordan, Lebanon, and Iraq under one organization, with 3000 professionals across the various offices. KPMG is a leading provider of Audit, Tax and Advisory services and trusted advisor to a range of organizations in the public and private domain.
KPMG’s professionals can help you build a modern, intelligent and resilient business that delivers better results for people and the planet. We lead with a commitment to quality and consistency across our global network; bringing a passion for client success and a purpose to serve and improve the communities in which we operate. In a world where rapid change and unprecedented disruption are the new norms, we inspire confidence and empower change in all we do.
For more information, Please visit : www.kpmg.com
As a leading telecom and contact center solutions provider since 1996, Globitel has continued to provide a range of advanced software solutions that assure: scalability, reliability, and cost-effectiveness.
From serving over 30 telecom operators to more than two thousand organizations – whether contact centers, government institutions, educational facilities, or in the healthcare sector – we pride ourselves on customizing business solutions to each individual customer’s need.
Globitel will continue to be the most reliable and trusted partner to contact centers and telecom operators the world over. It is through our dedication to always embracing innovation that we are able to continuously set new standards in the telecommunications industry.
For more information, Please visit : www.globitel.com
Maven Insights is a leading regional boutique management consulting firm, with offices in Dubai and Riyadh, specializing in Customer Experience and Place Experience. Our services are tailored to cover the four major pillars of CX: Strategy Design Journey, Segments and Persona Design, Measurement model and execution, and Operating model design and implementation support. With a strong focus on enhancing customer interactions and optimizing place experiences, we strive to provide innovative solutions that drive business growth and success. At Maven Insights, we are dedicated to helping our clients achieve excellence in customer and place experience through strategic consulting and implementation support.
For more information visit www.maveninsights.com
For more information, Please visit : www.zoho.com
INDEVCO Consultancy is a regional consulting firm dedicated to empowering businesses through innovative solutions and strategic guidance. With a focus on driving growth and maximizing efficiency, we offer a comprehensive range of services tailored to meet the unique needs of each client. At INDEVCO Consultancy, we specialize in customer experience (CX) services and digital transformation strategies. Our team combines industry knowledge with cutting-edge technology to help organizations enhance their customer interactions, optimize digital platforms, and stay ahead in today's rapidly evolving market landscape. From personalized customer journeys to seamless omni-channel experiences, we're committed to delivering solutions that drive tangible results and foster long-term success.
For more information, Please visit : www.indevcoconsultancy.com
Taqniyat, was established at 2009 in Riyadh, Saudi Arabia, as an M-VAS & ICT service provider. introducing and implementing the latest global technologies to the Saudi market. Such as:
At Taqniyat, we are driven by a passion for innovation and a commitment to excellence.
For more information, Please visit : www.taqniyat.sa
Nearly 45% of CX professionals struggle to deliver exceptional experiences due to insufficient CX-knowledge within their organizations. CXM Academy helps to bridge that gap with our unique CX training program. Developed by thought leaders and CX practitioners, and utilized for leading European and global brands, our proven cost-effective training programs cultivate a customer-first mindset at all levels of the organization. Our programs equip teams to deliver experiences that boost loyalty, advocacy, and revenue. Designed for those aiming to excel in customer-centric strategies, our clients and their employees gain the knowledge and tools to drive CX Excellence, informed by a mix of case studies, hands-on projects, and capturing lectures.
For more information, Please visit : www.cxm.academy
Driven by core values of Passion, Innovation, and Excellence, BARE International is a global leader in customer experience research, insights, and analytics. Established in 1987 by Dale and Mike Bare, BARE International is a second-generation family-owned business with a vast global reach, operating in over 150 countries. Through a commitment in ethical practices and seamless client service management, BARE has fueled an innovative approach to growth, helping businesses enhance customer satisfaction, loyalty, retention, and advocacy.
BARE International offers a comprehensive suite of services, including mystery shopping, surveys, audits, advanced BI analytics, online reviews and social media management, consulting, and redefining excellence in customer experience to businesses worldwide.
For more information, Please visit : www.bareinternational.com
trustangle is a prominent technology and consultancy firm that has been at the forefront of innovation since its establishment in 2014. Headquartered in Riyadh, Saudi Arabia, trustangle has a global presence with offices in various countries. We take pride in our commitment to exploring and harnessing novel technologies that empower our clients to maintain a competitive edge in their industries.
Our primary objective is to help organizations identify and leverage market opportunities to achieve their business goals. With a team of highly skilled and experienced consultants, we employ proven strategies and state-of-the-art technology to deliver insightful and actionable solutions that drive growth & success.
At trustangle, we offer comprehensive technology solutions across various industries. Our services encompass implementation, development, hosting, training, support, and more.
For more information, Please visit : www.trustangle.com
Hansa Research has been in the business of actionable insights and analytics since 1983. Our passion and dedication are why more than 80% of our clients return to us for all their CX and Market Research needs. The LARGEST Indian full-service global market research agency headquartered in India with offices in UAE, KSA, Singapore, USA and Bangladesh. We offer strategic advice to a wide spectrum of organizations in the Middle East and Africa region through our office in Dubai.
For more information, Please visit : www.hansaresearch.com
Knowmax is an AI-Guided Knowledge Management Platform, empowering CX teams to deliver mistake-proof service across touchpoints with guided and contextual knowledge.
Fortune 500 companies love our dynamic AI knowledge base that includes decision tree-based support and visual simulators for troubleshooting along with learning assessment & knowledge dissemination.
We integrate seamlessly with CRMs, customer touchpoints, and conversational AI platforms to deliver omnichannel CX. We have ready integrations with Salesforce, Zendesk, Freshworks, SAP, Chrome and more to help transform contact centers into resolution centers.
For more information, Please visit : knowmax.ai
BSI is a business improvement and standards company that partners with more than 77,500 clients globally across multiple industry sectors. BSI provides organizations with the confidence to grow by working with them to tackle society’s critical issues – from climate change to building trust in AI and everything in between - to accelerate progress towards a fair society and a sustainable world.
For over a century BSI has been recognized for having a positive impact on organizations and society, building trust and enhancing lives. Today BSI engages with a 15,000 strong global community of experts, industry and consumer groups, organizations and governments to deliver on its purpose by helping its clients fulfil theirs.
In today's highly competitive market, customers demand high-value services and products. They are more likely to remain loyal to organizations and brands that provide exceptional customer service. To achieve sustained success in this customer-focused and quality-driven business environment, effective and efficient processes are essential. BSI can collaborate with organizations and help in fostering a customer-first culture that promotes continuous improvement.
For more information, Please visit : www.bsigroup.com
XEBO.ai offers a cutting-edge AI-powered Experience Management solution, enhancing customer and employee experiences and providing digital research capabilities. Our insights have supported clients like BMW, Bupa Arabia, and VISA across the Middle East, Africa, and Asia.
Our AI tools connect companies with customers at every touchpoint, improving overall experiences. We leverage diverse audience panels to analyze data silos for market research, benefiting industries such as banking, healthcare, insurance, education, and e-commerce. The AI-powered SaaS platform helps businesses turn detractors into promoters, gauge employee sentiment, reduce customer churn, and research new products using our global audience panels.
For more information, Please visit : www.xebo.ai
Founded in 2015 with a goal to spread feedback-centric business culture around the world, Pisano has established itself as a global leader in experience management with more than 100 customers worlwide, across diverse sectors.
Pisano empowers businesses with an easy to buy, easy to integrate and easy to use experience management platform to transform feedback into actionable intelligence, fostering trust and loyalty with both customers and employees.
For more information visit : www.pisano.com
CXBrand is the first local company in Saudi Arabia specializing in customer experience (CX) consulting. They offer a range of services designed to optimize customer interactions, leveraging data-driven insights and innovative strategies. CXBrand focuses on transforming businesses by improving customer satisfaction, loyalty, and engagement. Their expertise spans various industries, providing tailored solutions that address unique challenges and opportunities. Through workshops, training programs, and strategic consulting, CXBrand helps organizations build a customer-centric culture. By aligning business goals with customer needs, they drive sustainable growth and competitive advantage in the Saudi market
For more information visit : cx-brand.com/en
Minthar Company is renowned for its unwavering commitment to innovation and excellence. Specializing in cutting-edge technology solutions, Minthar consistently exceeds industry standards with its state-of-the-art products and services. With a global footprint, the company thrives on a culture of integrity, collaboration, and customer-centricity. Minthar Company's diverse portfolio spans software development, cybersecurity, and advanced engineering solutions, catering to both corporate giants and emerging startups alike. Embracing sustainability and social responsibility, Minthar sets benchmarks in corporate governance and environmental stewardship. Committed to shaping the future through technology, Minthar Company continues to redefine possibilities and inspire industries worldwide.
For more information visit : www.minthar.net
We Drive Business Growth with Creative Media Solutions. We offer our diverse expertise in advertising, design, brand creation, Public Relations, Research and planning to work at your command and at your beck and call, the results will not only be wonderful but will be impressive.
For more information, Please visit : www.sourcemediakw.com/en/home
For more information, Please visit : www.intlbm.com
For more information, Please visit : www.thefinanceworld.com
Eye of Dubai is one of the most prominent leading destinations in the region, specialized in providing strategies and professional effective services in various fields, specially in media and digital marketing. Eyeofdubai.ae is considered to be one of the best specialized websites in the business sector that attracts decision makers and serves more than one million visitors interested in exploring the ideal investment, service opportunities, and benefit from the advanced marketing solutions which was acquired by working with the top international companies in the industry.
For more information, Please visit : www.eyeofdubai.aeEye of Riyadh is one of the most prominent leading destinations in the region, specialized in providing strategies and professional effective services in various fields, specially in media and digital marketing. Eyeofriyadh.com is considered to be one of the best specialized websites in the business sector that attracts decision makers and serves more than one million visitors interested in exploring the ideal investment, service opportunities, and benefit from the advanced marketing solutions which was acquired by working with the top international companies in the industry.
For more information, Please visit : www.eyeofriyadh.comCoinpedia is a trusted cryptocurrency, event, and information service agency for blockchain technology and the overall digital assets. Moreover, this is an entirely independent platform that covers blockchain, cryptocurrency, decentralized applications. And much other crypto information from the next generation web.
For more information, Please visit : coinpedia.orgIn the current fast-moving business sphere, where customer expectations are perpetually evolving, emotional intelligence (EI) and empathy analysis are vital
The field of customer experience (CX) has become increasingly vital for businesses aiming to create lasting relationships with their customers.
In the vibrant digital landscape of the Kingdom of Saudi Arabia (KSA), businesses are dedicating more efforts to building robust
Join the CX community from across the Middle East under one roof to learn and discuss new strategies for both your professional development and high-value customer experience delivery skills…